To increase the quantity and quality of Art House cinemas in North America.
The idea of the Art House Convergence was born when a group of exhibitors were brought together at the Sundance Film Festival as part of the Sundance Institute’s Art House Project. For two years, this small group of exhibitors met at the Sundance Film Festival to discuss independent film and independent film exhibition.
In 2008, the group expanded and hosted the first Art House Convergence conference in Salt Lake City, UT, with 25 attendees. Over the next several years, the conference attendance grew dramatically and it moved to the Zermatt & Homestead Resorts in Midway, UT. By 2013, the conference attendance reached 350, including several international art houses. The first Regional Seminar was hosted by Cinema Arts Centre in August, 2013. The regional seminars continue to grow in attendance, moving around the country each year, hosted by one or several Art Houses. In 2018, over 630 exhibitors, film festivals, and allied organizations joined for the annual conference in Midway, UT. In partnership with the Film Festival Alliance, the Art House Convergence has welcomed film festivals to the conference with programming and events especially for festivals.
The Art House Convergence, having grown into a year-round organization, relies on several staff members and a huge number of volunteers to coordinate and plan all the events and programs. The organization is based out of and staffed by its founding institution, the Michigan Theater Foundation in Ann Arbor, MI. The organization strives to reflect its core intention, community-based, mission-driven, in all its programs, seminars and conference.