To the Editor:
Re: Will The Movies Exist in 10 Years? (Arts & Leisure, Sunday June 23):
Kyle Buchanan’s article on the future of movies fails to include a single representative from the field of theatrical exhibition and rehearses the same eulogy for theaters delivered upon the arrival of television and home video. Consequently, the piece lacks meaningful insight into the fundamentally social aspects of movie-going and the benefits of shared experience.
The future of cinema is directly tied to theaters’ cultural and educational potential. A more thorough analysis of the state of movies might include Frederick Joseph’s #BlackPantherChallenge, the Crazy Rich Asians #GoldOpen, public screenings and special events at the Belcourt Theatre (Nashville, TN), the Jacob Burns Film Center (Pleasantville, NY), The Loft Cinema (Tucson, AZ), FilmScene (Iowa City, IA), and hundreds of other mission-driven theaters that foster an appreciation for the arts, encourage media literacy, and facilitate conversations about some of the most challenging subjects of our times.
At a time when the relationship between political polarization and solitary media viewing has never been more evident, we must raise the bar from asking “how movies can survive” to examining how and when they thrive. Over the past decade, movie theaters across the country have successfully embraced the principles of community-based and mission-driven programming, focusing on prioritizing audience experience, public dialogue, and positive cultural impact.
A failure to account for how theaters are evolving from businesses into principled cultural institutions risks devaluing vital communal experiences at the precise moment when we need them most.