Art House Theater Day celebrates the art house theater and the cultural role it plays in a community. It is a day to recognize the year-round contributions of film and filmmakers, patrons, projectionists, and staff, and the brick and mortar theaters that are passionately dedicated to providing access to the best cinematic experience.

First Art House Theater Day Announced for September 24, 2016

160 Theaters to Join Nationwide Celebration of Film Culture and the Cinematic Experience

Ann Arbor, Michigan- Tuesday, June 28, 2016 – The Art House Convergence, an international consortium of independent, community-based, mission-driven movie theaters, is pleased to announce the first Art House Theater Day, taking place on Saturday, September 24, 2016. Over 160 theaters will participate in this nationwide celebration of the cultural and community growth that art house theaters promote.

In an age where media has become more digital than tangible, more solitary than social, art house theaters remain physical spaces where film lovers can congregate and connect with each other around intrepid, creative filmmaking. Art houses nurture an ecosystem of adventurous audiences and independent productions, and function as economic drivers in their localities.

A menu of exclusive programming options will be offered to participating theaters, including sneak-peeks, major art house films, and repertory re-releases. The offerings will reflect the interests of the diverse audiences that art houses serve, and many will be accompanied by added-value content. Theaters will also have exclusive ephemera and giveaways, and will host unique events like filmmaker visits, live music, and parties. Upcoming announcements will unveil the full programming line-up.

“Art House Theater Day is a chance to show film-lovers that their local theaters are part of a larger cultural movement. These cinemas are not passive, insular venues––they are passion-driven institutions that collaborate with distributors, filmmakers, and each other to deepen film appreciation and to increase the diversity and artistic integrity of what you see on the big screen,” said Art House Theater Day cofounder Gabriel Chicoine.

Participating Art House Theater Day cinemas will exclusively be able to screen the documentary DANNY SAYS from Magnolia Pictures, a week before its theatrical release on Sept. 30. DANNY SAYS, directed by Brendan Toller, is a documentary on the life and times of Danny Fields, who since the 1960’s has played a pivotal role in the music and culture of the late 20th century. Fields worked with legendary artists like the Doors, Cream, Lou Reed, Nico, and Judy Collins, and managed groundbreaking acts like the Stooges, the MC5 and the Ramones. Magnolia Pictures is excited to be a part of the first Art House Theater Day.

“We’ve attended and supported the Art House Convergence for years, and offering these special screenings of DANNY SAYS for AHTD is a great way to step up our partnership with them. We’ve long valued our relationships with independent theaters – we wouldn’t be here without them – and I’m personally very pleased to be working on this program,” said Neal Block, Magnolia’s Head of Distribution.

Many of today’s most beloved and most successful talents established themselves in independent and art house films. Just a small sample include directors like Paul Thomas Anderson, Kathryn Bigelow, Spike Lee, Darren Aronofsky, Jane Campion, Richard Linklater, the Coen brothers, David Lynch, Wes Anderson, and Steve McQueen, and stars such as Jennifer Lawrence, Tilda Swinton, Matt Damon, Bradley Cooper, Tom Hardy, and innumerable others. Showcasing an incredible diversity of original filmmaking, art houses are the beating heart of the cinema community.

Filmmakers, actors, and critics are already rallying behind Art House Theater Day. Early advocates include director Jonathan Demme (The Silence of the Lambs, Philadelphia, Rachel Getting Married), Rolling Stone critic Peter Travers, and filmmaker, author, and Jacob Burns Film Center founder Stephen Apkon, (The Age of the Image) who have all publicly expressed their support.

Cofounders Gabriel Chicoine of Amherst Cinema (Amherst, MA) and Lawren Desai of a/perture cinema (Winston-Salem, NC) were inspired by the success of Record Store Day and its commitment to promoting independent record shops. They developed this event as a celebration of art house theaters and films, and the filmmakers, patrons, projectionists, and staff dedicated to providing extraordinary cinematic experiences.

To see the complete list of participating theaters & for more info visit- www.arthousetheaterday.org

Access all assets including the official one sheet here

Facebook: Facebook.com/arthousetheaterday
Twitter: @arthouseday
Instagram: @arthousetheaterday
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Contact: Brandy Fons, Fons PR- Brandy@fonspr.com / Chet Whitmore, Fons PR- Chet@fonspr.com

ABOUT ART HOUSE CONVERGENCE:
The Art House Convergence began in 2005 as the Sundance Institute Art House Project, celebrating the 25th Anniversary of Sundance Institute by honoring a small group of leading U.S. Art House theatres. A few years later, this grew into the independently run Art House Convergence, which in 2008 presented its first annual conference, an industry educational program designed to empower and inform independent cinemas nationwide. The growth of the Art House Convergence and its development of research, surveys and year round communication among art house theaters affirm that the organization has evolved into a leading national resource for the support of independent film and the promotion of film culture in local communities. The upcoming annual conference will be January 16 – 19, 2017 in Midway, Utah.

ABOUT MAGNOLIA PICTURES:
Magnolia Pictures is the theatrical and home entertainment distribution arm of the Wagner/Cuban Companies, a vertically-integrated group of media properties co-owned by Todd Wagner and Mark Cuban. Recent releases include the documentary TICKLED, Andrew Rossi’s THE FIRST MONDAY IN MAY, Sundance Grand Jury Prize winner THE WOLFPACK, Terence Davies’ SUNSET SONG and Arnaud Desplechin’s MY GOLDEN DAYS.  Upcoming Releases include Alex Gibney’s ZERO DAYS, Ira Sachs’ LITTLE MEN, the latest from Werner Herzog LO AND BEHOLD, REVERIES OF THE CONNECTED WORLD, and Park Chan Wook’s THE HANDMAIDEN.