Session Date & Time

Thursday, January 19 at 9:30am (Grindlewald)

Session Description

How can you maximize the efficiency and effectiveness of your Art House concession stand? The Proctor Company is a leader in the design, fabrication and installation of food service facilities and equipment that enhances the profitability of theaters and excites the experience of patrons. The Proctor process of strategic review and design has created profitable concessions stands for cinemas large and small. Come learn concession stand secrets from Bruce Proctor, who has four decades of experience creating highly effective food service facilities in theaters. Learn how the right product mix, point-of-purchase marketing, concession stand equipment, design ergonomics and other insider secrets can increase your net proceeds and get your customers buzzing about your theater’s concession stand.

SESSION LEADER

Bruce Proctor, Owner, Proctor Company, Littleton, CO